By Tom Ferry
July 10, 2007
Surprisingly, even professional radio and TV newscasters are always pronouncing words wrong.
A good example is the word PRINCIPAL. Now you're probably thinking, how could anyone mispronounce that? Just pay attention carefully when listening to professionals on TV ads or radio. I will break down the proper way to say the word, "PRIN-SIH-PULL". But most say PRIN-SUH-BULL.
Another bad one that drives me nuts is PROFESSIONAL. Most announcers newscasters or actors say PER-FESH-UH-NULLS or PRA-FESH-UH-NULLS. You wouldn't say, hey that guy is a real pra or per you would use pro.
But the worst most mispronounced word of all times is the word OUR. It is mispronounced 99 percent of the time. I will use it in a sentence like I heard it in the news the other day on ABC. Are troops are are finest asset.
Yes, they pronounce the word OUR like the letter R. Or sometimes they get caught between are and our and pronounce it OR. Why is this you ask? Well because we are getting lazy.
When you break down the pronunciation
of the word OUR, it has three mouth movements. Say it very slowly,
AH-OOH -ER, whereas ARE is two mouth movements , ah-er. Our is
pronounced the same as the time increment, HOUR. It takes less
time and is simpler to say the word are than the word our. Therefore
we have substituted are for our because newscasters have gotten
He should listen to Jessie
Jackson's undecipherable gibberish and do a commentary. Or hire
him for subtitles.
Received July 7, 2007 - Published July 10, 2007
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